Unbreaking Manifesto Press Release

17 March 2025

Dear Editor,
Please find below, Unbreaking's press release announcing the publication of 'Manifesto for World Revolution', by Kalle Lasn, Pedro Inoue and Bruce Grierson on 31st March 2025. If you would like an advanced copy of the book please email Jeremy Toynbee - jeremy@5mbooks.com. Link to headshots and front cover image below.

For Immediate Release

Manifesto for World Revolution

By Kalle Lasn, Pedro Inoue and Bruce Grierson

“Political dynamite. A wake-up call for humanity that can help our civilization bend rather than break in the face of the crises of our times.”

Roman Krznaric, Social Philosopher and Author of The Good Ancestor and History for Tomorrow

Cambridge, UK – 18th March 2025 – From the strategists who sparked Occupy Wall Street, and the author of hit books Design Anarchy, Meme Wars and Culture Jam, now comes the Manifesto for World Revolution 2nd edition. The book, published by Unbreaking on 31st March 2025, offers a compelling vision of a non-violent grassroots insurgency.

“When we first asked – ‘What is your one demand?’ – it sparked a major mind shift. And now, even while the world’s mis-Leaders seem hell-bent on collective destruction, the 99%, the global majority, belong to a mighty grassroots insurgency – a third force, borderless, leaderless, beyond Left and Right,” says Kalle Lasn.

In his new book, co-written with longtime Adbusters Creative Director, Pedro Inoue and five-time Canadian National Magazine Award-winning writer, Bruce Grierson, Lasn outlines Adbusters’ vision for a thinkable future, a blueprint for a revolution against collapse on a whole new front. The business-as-usual world will soon be gone. From metameme to metameme, he asserts “revolution is a force that gives life meaning.” This book asks where do you want to go?

His Manifesto is the new flocking signal.

“Analysis, inspiration and sexy ‘oven-ready’ campaigns in this latest fantastic offering from our friends at Adbusters.”

Dr. Gail Bradbrook, Co-Founder, Extinction Rebellion UK

We’re at a critical moment now in terms of the climate crisis as well as unprecedented global unrest. This book deserves the widest reach possible, and we know readers are eager for it.

Most importantly – this book has ideas that can be acted upon, and a community to belong to. It will appeal to dreamers, activists and doomsters alike, offering both analysis and action in a highly readable format.

“Kalle Lasn is a fearless writer. He has been flying the flag of just and sustainable world order for decades. This book is thought provoking, Radical and visionary. Read it. You will be inspired and challenged!”

Satish Kumar, Founder of Schumacher College

Link to headshots and front cover image:
https://drive.google.com/drive/folders/1Nv9zz2lQxLkpKjS9dLAtn5yG8YIiukzi?usp=sharing

ABOUT THE AUTHORS
Kalle Lasn is the editor of Adbusters Magazine and author of Culture Jam, Design Anarchy and Meme Wars.

Pedro Inoue is the long-time Creative Director of Adbusters.

Bruce Grierson is a five-time Canadian National Magazine Award-winning writer.

EDITORIAL NOTES
Manifesto for World Revolution, 2nd edition, will be simultaneously published on 31 March in the UK, Canada and USA.

Available through all good bookshops, and directly from:
UK & ROW: https://5mbooks.com/product/manifesto-for-world-revolution
Canada: https://subscribe.adbusters.org/products/a-manifesto-for-world-revolution
USA: https://www.ipgbook.com/manifesto-for-world-revolution-products-9781917159111.php

Bibliographic details:
Paperback 9781917159111 | 229 x 152 mm | £12 | $15
Hardback 9781917159104 | 229 x 152 mm | £20 | $25
248 pp | Politics & government / Environmental economics / Green politics, ecopolitics, environmentalism

Publicity contact:
Jeremy Toynbee/Alessandro Fratta Pasini
5m Books
E: hello@5mbooks.com
T: 0330 1333 580

About Unbreaking:
Unbreaking is a new imprint from agriculture and veterinary publisher 5m Books focusing on the regenerative action we need to take in response to the varied and interlinked challenges we face, encompassing agroecological, socio-political, economic and financial regeneration.
https://unbreaking.eco

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